Insights

December 31, 2023

🤔 What is SEO? Why Business Can’t Survive Without It?

As digital transformation continues, businesses must have a strong online presence. Today, consumers use the internet to research and make purchases. A…

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March 18, 2019

What Is Location Based Marketing – And Why It Matters In 2019

Location-based marketing is a tactic to reach consumers based on their real-time location. More than 2.7 billion smartphone users globally provide marketers…

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January 25, 2018

The Year Of The Digital Consumer: Marketing Trends To Watch In Southeast Asia For 2018

The Y-gang of social savvy’s, tech-addicts and digital natives has been watching closely what’s hot and what’s not in 2017 and made…

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November 21, 2017

9 Questions To Ask Before Starting A Digital Transformation

Digital Transformation has become the hottest chapter in the management playbook. Maybe rightfully so because digital is the driver for improving operational…

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November 17, 2017

An Introduction To Content Marketing

Content Marketing has been a buzzword since businesses took to the social media platforms of the world. But what is the hype…

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October 6, 2017

The Time Is Now: Are You Ready To Boost Your Customer Relationships?

The world of CRM provides almost endless possibilities in connecting with your customers, customizing activities and boosting your business, your way! Through…

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September 22, 2017

Keeping Up With Your Customers: 4 Essential Benefits Of Creating Great Customer Relations

When business is booming and time is limited, a stream of both existing and potentially new customers will undoubtedly demand additional resources…

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Illustration of how chatbots work to help find flight tickets
September 13, 2017

Chatbots – Hot Air Or The Next Big Thing?

“A 10 billion dollar industry the next 10 year”. “The next big deal”. Every conference Ydigital has attended the past 6 months…

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Illustration of putting a brand on a product: livestock (cow)

Soul Searching For Brands – The Need For A Chief Brand Officer

Over the centuries, the brand has been on a series of steep climbs up the career ladder. This rise of the brand…

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July 19, 2017

3 Things Digital Agencies Must Improve To Survive

Maybe it is risky to write a critical article about our industry, but I believe that pretending digital agencies in 2017 are…

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