EUROPEAN SOCCER GIANTS BATTLE FOR DIGITAL DOMINANCE IN ASIA
The time when the soccer ‘fan experience’ exclusively meant going to stadiums to watch games has long passed. Nothing beats the thrill and exhilaration of watching a derby match in a stadium, but for the big European clubs, online audiences are now equally – if not more – important for growth. Read More
Marketing Insights | Mar 2019
What is Location Based Marketing - And Why It Matters In 2019
Location-based marketing is a tactic to reach consumers based on their real-time location. More than 2.7 billion smartphone users globally provides marketers with unique opportunities of forming closer relationship with consumers and to increase sales. Read More
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